OFFICIAL LOGO USAGE
knoxcounty.org
The logo may be used with the branding icon only or with the wordmark and branding icon combined. There may be times when the full-color, dimensional logo cannot be used due to budget constraints or product limitations. In these instances, the full-color flflat logo is preferred. However, if necessary, the logo may be reproduced in a one-color format using black, blue, green or gray. It is also acceptable to use the logo in a postive iteration (black or blue with no background) or reverse iteration (white with black or blue background). In each of these one-color formats it is preferred the logo be flflat printed rather than dimensional.
Logo fifiles may only be created by Knox County Information Technology (IT). If you have questions about using logos, contact Knox County Communications and they will advise you on working with IT.
            Full-color dimensional icon only
Using Logos
Full-color dimensional icon with wordmark
PMS426 C
Full-color flflat icon with wordmark
PMS 286 C
Reversed Black 1color flflat icon with wordmark
PMS PMS Cool Gray 9 C
Reversed Blue 1color flflat icon with wordmark
Black 1color flflat icon with wordmark
    The county logo should be used for correspondence, clothing, promotional merchandise and marketing materials, forms, electronic communications, signs of a temporary nature, vehicles, internal correspondence, brochures/flflyers, presentations, etc.
Use on Merchandise
When designing merchandise, such as apparel and promotional items, you should use a logo in the standard colors whenever possible.
PMS 361 C
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