TABLE OF CONTENTS
knoxcounty.org
 The Brand Identity.........................................2 Knox County “K” Logo and Wordmark .........4 Offificial “K” Logo ............................................5 Offificial Logo Usage.......................................6 Departmental Logos .....................................7 Logo Clearspace ...........................................9 Offificial Seal ...................................................11 Avoiding Errors With Display ........................12 Primary Color Palette....................................14 Stationary ......................................................16 Fonts & Formatting .......................................17 Email ..............................................................18 Promotional Documents...............................19